Does your site healthy enough to win the race in your niche? Does your website reach to the correct people? Are you taking advantage of social media to drive traffic to your website? Does your website appear same on a laptop, desktop, mobile?
Yes, you are going in a correct right direction. Website redesign doesn’t mean only changing the look of it or just doing change in few images. There are many more features required to take advantage of a current trend: like a smart content, visibility to search engines, unique SEO friendly design, social media integration, etc.
Here we are discussing top 5 important things to consider when you are redesigning your website.
- Goal
You cannot directly finalize the look and feel without knowing your purpose of a website redesign.We should be crystal clear with the purpose of a redesign as well as with the persona of the target audience. By reaching the right audience, you can easily achieve the desired result.
- Content
Now a day’s people are overlooking this important factor of a copy of the content.It should be unique.It should convey the proper message.A Content is the piece of information which is representing your brand or company. We should keep less but very relative and precise information. Relative content leads higher rankings in search engines which in turn generates quality traffic to your site.It is most important factor for Google for positioning your site on a search result.
- New Design of website
Yes, the site should be responsive which looks same on mobile, laptop, desktop. Page Layout is also an important factor.For example, if you are collecting data or interested in generating inquiries first then a place of the contact form is important.Website design should be SEO friendly so that search engines like Google can easily increase your visibility. Loading time of your page should be less so even though the person even visiting with low bandwidth can visit the website.
- Functionalities
It should be integrated with social media features among any from Like, share & connect.Take a decision depending on your need so that you can reach to more audience with less effort.
As we are providing liberty to visitor do you have liberty to manage your content by yourself?
Yes, there are many content management systems available using that you can manage your website, and it is the easiest way to take control of your website.
- Planning & Scalability
Yes, we should ensure latest and fresh piece of information should be available on a website. As and when any changes small changes coming it should be reflected on the website too. One of the important factors that Google consider while displaying the result of an organic search.
Your website design should scalable so that if you want to need any extra pages or extra piece of information it can be integrated easily with less budget.
Just by spending a time to decide discussed points for your website will keep your website ahead of all the competitors.
Here is course which can guide you in more detail Redesign A Better Website And Increase Engagement
